The economy may have gone global, but the success of companies selling their goods around the world is less than uniform. In general, U.S.-based companies seem to do less of it than their non-U.S. counterparts.
In the most recent manufacturing study by The MPI Group, when asked what percentage of total sales volume was generated overseas, here’s how respondents answered:
- The average among U.S.-based manufacturers was 13.2% – that is, a bit over one-eighth of all sales is generated overseas.
- The average among foreign manufacturers was more than twice as high – 28.2% of sales.
- As manufacturers get better at tapping overseas markets, the gap between those in the U.S. and their non-U.S. counterparts persists.
- At the 90th percentile – those who claim the highest share of revenue from overseas sales – U.S. manufacturers generated 45.0% of revenues overseas, compared to 84.4% for foreign manufacturers.
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